What if you could see everything as XML? XML has many strengths for data exchange, strengths both inherent in the nature of XML markup and strengths that derive from the ubiquity of tools that can process XML. For authoring, however, other forms are preferred: no one writes CSS or Javascript in XML. It does not follow, however, that there is no value in representing such information in XML. Invisible XML is a method for treating non-XML documents as if they were XML, enabling authors to write in a format they prefer while providing XML for processes that are more effective with XML content. There is really no reason why XML cannot be more ubiquitous than it is.
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Pemberton, S. (2013). Invisible XML. In Proceedings of Balisage: The Markup Conference 2013. Balisage Series on Markup Technologies, vol. 10 (2013). Balisage.