Dynamics of bid optimization in online advertisement auctions

2007-05-01

Presented at the International World Wide Web Conference , Banff, Alberta, Canada

Additional Metadata
MSC	Market models (auctions, bargaining, bidding, selling, etc.) (msc 91B26)
THEME	Logistics (theme 3)
Publisher	ACM
Editor	C.L. Williamson , M.E. Zurko , P.F. Patel-Schneider , P.J. Shenoy
Conference	International World Wide Web Conference
Organisation	Networks and Optimization
Citation APA Style AAA Style APA Style Cell Style Chicago Style Harvard Style IEEE Style MLA Style Nature Style Vancouver Style American-Institute-of-Physics Style Council-of-Science-Editors Style BibTex Format Endnote Format RIS Format CSL Format DOIs only Format	Borgs, C., Chayes, J., Etesami, O., Immorlica, N. S., Jain, K., & Mahdian, M. (2007). Dynamics of bid optimization in online advertisement auctions. In C. L. Williamson, M. E. Zurko, P. F. Patel-Schneider, & P. J. Shenoy (Eds.), Proceedings of the 16th International Conference on World Wide Web, WWW 2007 (pp. 531–540). ACM.

Publication